Examples of specific search queries include

goyop66459@flex

Pad reviews ・Shinjuku beauty salon reviews ・Earphone ranking ・Humidifier recommendations Considering the purchase of a product can also be translated into a query searched by a user who is close to converting. In addition to purchasing products, registration for services also falls under Buy queries. When reflecting this in content, it is desirable for users to include information such as the price, reputation, and reasons for recommending the product or service without including unnecessary information. It is important to organize the flow so that users can access the purchase and registration process in the shortest possible time.

Micro-moment research should be done before content creation Before creating Phone Number List content, it is effective to consider what kind of queries the content you are about to create will be searched for, and what kind of micro-moments those queries will generate in order to understand user needs. In other words, understanding search intent first means focusing on the user. Google declares that it is user-first in its company information, ` `10 Facts About Google' '. Let's start by looking for hints to create content that is ``supported by users = evaluated by Google.'' Micro-moments can be investigated by entering the target query into a search engine and using vertical search and universal search on the search screen. Let's look at it in detail. What is vertical search? What is vertical search? Vertical search is a search function displayed on Google's search results screen. Users can limit their search to specific fields or types of content based on the keyword they searched for.



You can narrow down your search to categories such as text, images, videos, maps, news, etc., making it easier to find the information you are looking for. The display order changes depending on the search keyword. What is universal search? What is universal search? Universal search refers to a specification that displays not only web pages related to the searched keywords, but also product information and the latest information. The displayed content changes depending on the search keyword, including news, maps, products, images, and videos. Get hints from search results You can get hints about user needs by actually investigating what kind of search results are obtained when searching for a certain keyword in the two searches that Google has implemented.